Keyword Explorer is a tool to help identify and research keywords for search engine optimization (SEO) and pay-per-click (PPC) advertising. It allows users to research keywords, find new keyword ideas, and analyze the performance of existing keywords.
Keyword Explorer tools typically offer features such as:
Keyword research: Allows users to enter a seed keyword and generate a list of related keywords and phrases.
Search volume: Provides an estimate of the number of searches for a keyword per month.
Keyword difficulty: Provides a score indicating the competition level for a keyword.
CPC: Provides an estimate of the cost-per-click for a keyword in paid advertising.
SERP analysis: Provides information about the top websites and pages currently ranking for a keyword.
Keyword trend: Provides data on the historical search volume for a keyword over time
Keyword Grouping: Allows users to group similar keywords for better analysis and management.
Keyword Explorer tools can be used to identify new keywords to target, track existing keywords’ performance, and monitor the competition. They can also identify long-tail keywords, which are longer, more specific phrases that are less competitive and easier to rank for.
Keyword Explorer tools can be used by website owners, marketers, and SEO experts to improve the visibility and performance of their websites in search engine results. These tools can also help identify the keywords most relevant to a business or website and optimize the content to rank for those keywords.
Also, See: Keyword Ranking